Categoría: Negocios

Sustainable entrepreneurship contributes to solving social and environmental problems through the means of successful for-profit businesses. This paper contributes to understanding how sustainable entrepreneurship is implemented by exploring an emerging new form of business, ‘B Corps’, that employs market tactics to address social and environmental issues. Through interviewing 14 B Corps, the exploratory research study […]

El necrocapitalismo, forjado y alimentado en el crisol del egoísmo y la competencia, concentrado en el retorno del accionista ha traído consecuencias nefastas al bien común. Para cambiar la forma usual de hacer negocios nacen las organizaciones híbridas que han emergido no solo para permanecer compitiendo por la calidad de los bienes y servicios que […]

En esta tesis se examinó la influencia de las Empresas B bajo su sello “Empresa B Certificada” e información sobre sus características, en las decisiones de compra de los consumidores. En concreto, se investigó si el atributo “Empresas B y/o sus características” podrían influir positivamente en el beneficio y el valor percibido por el consumidor […]

En la actualidad nos encontramos ante un proceso reciente de formalización y legalización de nuevos tipos de organizaciones que adoptan modelos de negocios, prácticas y políticas conjugando el fin social y medioambiental como fuente para su creación, e incorporando características tipificantes de los negocios con fin de lucro como medio para lograr ese fin no […]

The B Corp movement – a group of for-profit companies that have committed to pursuing social or environmental goals alongside their financial targets – has increasingly global aspirations. At Bridges, we have always believed that business can be harnessed as a powerful force for good. Since our foundation in 2002, we have been investing in […]

The business and human rights (BHR) movement shares several goals with the Benefit Corporation (B Corp) movement: corporations respecting human rights; maintaining a “wide aperture” so that all impacts of a company on people and communities are addressed; and creating rigorous standards of conduct and means of accountability. This paper argues that nonetheless the movements […]

This handbook serves to provide initiative, instruction and resources to help universities, students and companies in the assessment and development of “business positive” solutions for improved social, environmental and economic sustainability. The first version of this handbook was co-created by the CU Boulder Leeds School of Business and the Colorado nonprofit CORE. This most current […]

Launches in the US in 2007, the B Corporation Movement reached Brazil in 2013 with the aim of accrediting firms with operations that align economic and social goals in response to the growing search for a more conscious capitalism and the creation of shared value. This qualitative descriptive exploratory study aims to identify the type […]

El informe responde ¿Cómo ha cambiado el mercado de la base de la pirámide en América Latina y el Caribe durante los últimos años? Con base en encuestas nacionales de ingreso y gasto del hogar, el reporte brinda datos acerca del tamaño del mercado de la BDP, sus características socioeconómicas, la segmentación, los patrones de […]

The report answers the question, how has Latin America and the Caribbean’s market at the BOP changed during recent years? Using national household and expenditure surveys, the report presents data on BOP market size, socioeconomic characteristics, market segments, expenditure patterns, and demand-related factors. It also provides insights into what the region’s BOP consumers want and […]